Joe Rouse

Hi, I'm Joe Rouse, venture capitalist and venture coach.

---

15 years? experience in venture capital, operations and consulting. Most recently a General Partner with PE/VC fund Pioneer Capital Partners, Joe was also a founding partner of iNovia Capital, a seed and start up-focused venture fund. He has made early and expansion stage investments in a broad array of technology domains, co-investing with other venture funds, corporate funds and angel investors. Past operating roles include VP Business Development/COO of GridIron Software, Director of Marketing at Philsar Semiconductor (Acquired by Conexant) and Marketing roles at Tundra Semiconductor, from spin-out through IPO. In these roles, he worked closely with leading MNC's, including Cisco, IBM, Motorola, Sun/Oracle, MSFT, Apple and Adobe. Consulting assignments include acting VP Marketing of companies in the analog semiconductor, wireless broadband systems and digital rights management software domains. In each of these, Joe served on the executive team and managed the launch of the firm's lead product. Joe has served on the boards of private companies in AsiaPac and North America, assisting with strategy, business development, fund raising and M&A. Institutional governance roles include the Board of Directors of the Ottawa Life Sciences Council, the Business Advisory Committee of the Ottawa Hospital Research Institute, and the Advisory Board of the Carleton University Foundry Program. In AsiaPac, Joe has taken leadership roles with Business Angel Network SE Asia, Start-up@Singapore and the University of Auckland Spark entrepreneurship program. He is currently Executive Adviser to NUS Enterprise, Executive in Residence at The ICEHOUSE incubator, and adviser to the NZ Ministry of Science and Innovation. Joe has contributed to a course on governance for rapid growth companies for the Institute of Directors of New Zealand and is a member of the Singapore Institute of Directors. Joe holds a bachelor?s degree and an MBA, both from Queen?s University at Kingston, Canada.

General Partner at Pioneer Capital Partners

June 2005 - January 2009

General partner with an Australasian venture capital fund focused on early- and expansion-stage investments in IT, specialized manufacturing and design. Responsible (with the two founding partners) for the rollout of the fund, including capital raising, operations set up, and all activities associated with making, nurturing and harvesting investments (Company creation, management recruitment, corporate governance, and securing of follow-on investors, partners and customers for investee companies).

General Partner, Information Technology Investments at iNovia Capital

2002 - 2006

Senior Vice President, Information Technology Investments 2001 ? 2002 (Montreal) Venture Partner 2002 ? 2006 (Ottawa and New Zealand) General Partner with a venture capital fund focused on technologies/companies associated with McGill, Sherbrooke, and Bishop's Universities, in particular semiconductors, systems and software. Responsible for the roll out of the fund, including the set up of the fund's legal, accounting and corporate governance, fundraising, and all activities associated with making and managing venture investments (Company creation, management recruitment, corporate governance, assistance with operations, and securing of follow-on investors for investee companies).

COO and Vice President Business Development at GridIron Software Inc.

September 2002 - May 2005

Responsible for the general management of a grid computing software tools company. Specific Achievements ? Oversaw and participated in all operating aspects of the business, including business development, marketing & sales and research & development, as well as legal, finance and human resources. ? Raised venture and other capital (including two significant up rounds), and led investor relations. ? Determined (with the CEO) the strategic direction of the company. ? Oversaw (with the Chairman of the Board of Directors) the governance of the company. ? Recourced the company?s ability to scale to meet the requirements of growth. ? Established and managed (with Marketing and R&D) partnerships with leading technology vendors (Adobe, Apple, IBM, Microsoft and Sun Microsystems).

Director of Marketing at Philsar Semiconductor Inc. (Acquired by Conexant)

June 1999 - June 2000

Specific Achievements ? Set up and managed a scalable corporate and product marketing effort, from company turnaround through acquisition by Conexant Systems Inc. ? Developed and executed corporate and product marketing strategies and plans for the launch of three product families. ? Initiated strategic marketing planning process, including product road maps.

Marketing Manager (TSX: TUN) at Tundra Semiconductor Corporation

January 1996 - June 1999

Specific Achievements ? Set up and manage an integrated, scaleable product and corporate marketing department from spinout through highly successful Initial Public Offering. ? Developed and executed product marketing strategies and plans, including sales support, digital marketing and public relations activities. ? Initiated and implemented (with sales management) a business development strategy and plan for European markets, including partner and channel support. ? With the comptroller, set up a responsibility-based budget management process in preparation for transition to public company status. ? Initiated and led a multidisciplinary team responsible for developing and deploying a company-wide web strategy, including business process improvements across all departments. These helped increase sales as well as customer support levels, and accelerated product development.

Product Manager, Children's Pharma Group at Mead Johnson Canada

1989 - 1992

Full P&L responsibilities for ethical pharmaceutical and nutritional products at Bristol Myers' most successful international division. My experience, mentors and managers at BM (later BM-Squibb) provided me with invaluable foundation management skills and operations experience.

Executive In Residence at The ICEHOUSE

April 2009

Establish and build investor and business linkages with companies and funds in Southeast Asia for the ICEHOUSE business accelerator and its investees. Targeted outcomes include new sources of investment and business revenue for ICEHOUSE-related companies, and access to Southeast Asiand deal flow for ICEHOUSE angel investors. Also contract with ICEHOUSE-related companies to provide business advisory and governance services from Singapore for the Southeast Asia region.

Executive Adviser at National University of Singapore Enterprise

February 2009

Serve as adviser to NUS Enterprise, the venture arm of one of Asia's leading universities. This includes start up mentoring, industrial liaison for technology transfer, and investment review in the IT, cleantech and life sciences domains.

Expert Reviewer at Ministry of Science and Innovation (FRST), New Zealand

January 2008

Research, review and make binding recommendations on investments into leading technology and innovation-based businesses across the wider ICT domain. Work with senior ministry executives, investment portfolio managers and investee management.

Queen's University

Bachelor's Degree

Queen's University

MBA

Concentration: Marketing, Corporate Finance

Joe Rouse's personal interests include scuba diving, the performing arts, cycling (road and mountain) and swimming and skiing (Alpine and Nordic). Joe Rouse's languages include French (fluent), German (basic) and Mandarin (beginner).